Who qualifies
Military and first responders, for the purchase or lease of an eligible new Ford vehicle.
How to get it
- Visit Ford's "Ford Salutes Those Who Serve" program site, or call 1-888-322-5862.
- Confirm the amount and the eligible vehicles there before you visit a dealer: Ford's support page does not print them.
Go to Ford Support, What is the Ford Military and First Responders Appreciation Discount?
The terms, in Ford's own words
- "As a thank you, Ford Motor Company provides a discount for military and first responders toward the purchase or lease of an eligible new Ford vehicle."
- "Visit the fordsalutesthosewhoserve website."
- "Call us at 1-888-322-5862."
Quoted from the page linked above as it read on November 11, 2026. We list only what the brand itself publishes, never a coupon site's claim.
Other brands checked the same way
The full list, by category, is on the military discounts page.
